What is Reddit's opinion of Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling (Jeb Blount)?

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Fanatical Prospecting by Jeb Blount really helped me. I was in a very similar situation as you. After I read that book, it gave me the process/tools and inspired me to make 50+ cold calls a day in about 1-2 hours.

Another way to think of it is this: for each call you make, you are earning $X dollars. If your average sale nets $5k and it takes 250 calls to make that sale, then every time you pick up the phone you are making $20.

Fanatical Prospecting by Jeb Blount

https://www.amazon.com/dp/B01617VD3I?ref_=kcr_store_sample

The only book you'll need.

Basically, the gist of it is that you are a monster when it comes to cold calling, initial contacting of prospects. I can call up to 250 prospects in a day. I have known people that reach out to 10 new people per day. They failed, I didn't.

As long as you are not a total social awkward, if you make 100-125 new contacts per day, you will succeed. If you don't, you will either fail or be below average.

There are some industries that are not like this, though. So, if you sell airliners for $50 million per airplane, there are only 300 or whatever airlines in the world, so it is a limited pool of buyers, so that is a long-term relationship game. But, they really can't go anywhere else, as there is only Airbus and Boeing as the only sellers.

But if you are selling regular old "stuff", then it is a numbers game. Send out 200 new emails per day. Make 200 phone calls. Whatever. I like phone calls because I get immediate feedback, I'm on with the owner or decision-maker and not hoping that they will return my email or whatever. If you have a great website and SEO and that gives you hot leads every day, that is great. But what are you going to do if you get 5 leads and it only takes you 2 hours to deal with them? What are you going to do the rest of your day? Prospect. Calls or emails, or something else.

Shift your perspective...it fucking sucks as a human (rejection) and that will never go away (though it should, over time, become easier)...but most cold calling is around 1-5% successful...so look at it like a game...or a gauntlet (I prefer game...as it seems more positive)

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"I know if I make 100 calls today I should get at least 1 sale"

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start there...see if you can do better than that...try and beat your previous records...

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Also...don't waste time...make a cold call, get to the point...if people aren't interested then don't argue with them...thank them and move on. Depending on your product and call list you should be making at least 1 call per 30 seconds or so.

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100 calls should literally be an hours work. Break it down into sessions and do it a few times per day (1 hour of calling 3x a day for example)

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Check out the book "Fanatical Prospecting" for a little change of perspective on the idea of cold calling and what goes on around it.

10 cold calls/day seems perfectly reasonable, based on the information you provided.

You may benefit from reading Fanatical Prospecting by Jeb Blount.