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they announcers were talking about it during the Bucks/Rockets game. They said it had pain medication creme or something in it. Others here are staying its ktape, so not sure, just saying what they were talking about. I'm going to say its mueller tape [link]
I was wrong about the creme, I just remembered them saying it was for pain or something like that, and automatically thought it had some creme or some kind of thing in it like those heat patches. I guess its another name for ktape?