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You can already do that. It is easy. Buy one of the packs on Amazon:
Then take the code it generates and send that to the recipient. This can be applied to the account on the redeem code page. You are limited to the amounts you can buy, but if you can get a code from another source, that should work as well. Amazon has 200, 516, and 1065 point packs. This is not the same as granular point gifting, but it will work and I have done it once for a friend. I also learned about this from directly emailing GGG support asking about sending points.
> The 15%-off points sale (and launch on Amazon Digital Games) has been going really well! We've received various questions about the promotion and wanted to answer them today in the news. After reading your feedback, we've decided to bring back Daily Deals much earlier than we planned to. You'll be able to stack the promotions to create your own double discount of sorts.
>Do the discounted points stack with daily deals?
> Yes! For example, if there was a daily deal for 40% off a microtransaction and you're using points purchased at -15%, then you're getting almost 50% off the overall price. If this interests you, it may be worth stockpiling points for later. As a side consequence, this helps our development effort substantially :)
> When can people from outside the United States buy points from Amazon?
> We're filling out paperwork today to unlock other countries that Amazon supports. This includes a lot of Western Europe. Try again in a couple of days!
> I was asked to link my PoE account to my Amazon account - what is going on?
> This was a bug and is fixed now.
> You mention I can give away points codes from Amazon. What are the rules?
> Once you've purchased a points code, you're free to redeem it yourself or gift it to a friend/family member. However, you cannot trade it for in-game Path of Exile items. This is because our regular anti-external-currency rules apply. It is a bannable offence to trade in-game items for external currencies. Points codes are an external currency, just like cash or FG.
>Can you extend the promotion? Do you plan to repeat it again soon?
> No, sorry. It's for this week only. We're not able to repeat it again in the near future. We're trying to think up new and fun offers for later in the year. These will be the exception rather than the rule.
> Who is the character in the art on the Amazon page?
> The Duelist.
> Can you bring Daily Deals back early? I don't want to wait a week.
> Yep, we've decided to bring them back in time for Thursday, US time (28 hours from now). We didn't realise how much they would be missed! With the stacked discounts in this case, they'll result in some pretty deep deals.
Here is the desktop version of your link