I actually have one that's essentially the same thing. Used it a couple times but I'm not sure if I used it on my new wheels, since I'm worried it would scratch them up. I do have a set of wheel woolies that haven't gotten much use yet though, just tough fitting things between the wheel and the brake shield when there's like 1 inch of clearance haha
https://www.amazon.com/TAKAVU-Detailing-Bristle-Multipurpose-Motorcycles/dp/B071VRJRKK/ref=mp_s_a_1_2_sspa?crid=ZAEW9LVGBDXH&keywords=takavu+wheel+brush&qid=1651287755&sprefix=takavu+wheel+brush%2Caps%2C351&sr=8-2-spons&psc=1&a... Just have to be careful the reviews say the little rubber end pops off sometimes. It came with a replacement.
I wouldn't say it wouldn't work well, but more like if I could do a better job with microfiber towel, then I would not need the paint brush. Plus paint brushes point one direction parallel to your arm. You want something like this for the wheels.
https://www.amazon.com/Detailing-TAKAVU-Multipurpose-Motorcycles-Bicycles/dp/B071VRJRKK
Just have to be careful. Reviews say the rubber tip comes off and can scratch the wheels.
https://www.amazon.com/TAKAVU-Detailing-Bristle-Multipurpose-Motorcycles/dp/B071VRJRKK/
TAKAVU Master Wheel Brush - $13.99
Beautiful rims. This helps to keep the inside of those babies clean.