I could kill it in real estate, but that requires working all the time. The whole point of what I strive for at least, is finding economic freedom which means working as few hours as possible.
And no, I don't develop at all. http://www.aweber.com/
It's a 20 dollar product that gives you all the code and tutorials you need to create a capture, funnel, and marketing campaign.
All I am doing is taking a 20 dollar product, tinkering with it, and actualizing it's value when used in real estate, and charging accordingly.
Webinars are easy. All you have to do is replay a video that the owner of the business recorded, and then their assistant answers questions. All you do personally is send out the emails and moderate.
No, you don't have to become a web developer. Even though I understand a few languages, I never even tough it. I think the most I tough when it comes to dev is CSS when I work on Wordpress, and most of that is learned from Google.
My whole point is that these objectives are achieved primarily through sales; all you need to do is solve someone's problem, and charge them whatever they are willing for you to do so. Then just outsource all the actual work.
I'll echo the others: write another. As a self published author, that's the best that you can do. The more you publish the more often you show up in the "New Releases" lists and the more exposure you get. The larger your backlist is the more likely you are to be stumbled upon by someone just randomly browsing Amazon for things in your genre. Amazon's suggestion algorithm, supposedly, also tends to kick in and start promoting you to potential buyers around the 3 - 5 book range.
Other than that, make sure your Amazon listing is tagged properly. You'll also want to check to make sure your book is in the appropriate category (sometimes they don't end up where you put them). Narrow categories are also better than broad ones. For example, Post Apocalyptic would be a better category to be in than the larger general Science Fiction category, assuming you had such a book.
You might want to do a bit of marketing by notifying blogs in your genre, but don't spend too much time on marketing at the moment. Particularly since you only have the one book. You're better served getting more content produced.
One other thing you might want to do, if you haven't already, is set up an email list to capture the email of readers who bought your book. You can do it through Mail Chimp or Aweber and put the form on a freely hosted Wordpress.com site if you need to. Both will also set up an email capture form and host it for you if you don't have or want your own site. Then just link to it from inside your book. You might also want to give away a freebie (a short story, or several, or even a complete novel) to get people to submit their email. Once you have a list of email addresses from people who have bought your book you can email them to notify them when you have a new release available.
Cost: About $60/year, and about 5 hours to setup + time to create and distrubute content.
Cost: MailChimp is free (www.mailchimp.com) to collect and manually send at first. Otherwise, go with AWeber (http://www.aweber.com/). Cost: Free or $20/month based on need.
Hope that helps, and let me know if there is anything I can do to help!
The best advice is to post regularly and set up an email list so that you can collect email addresses from people interested in your work.
The two most popular email list services are MailChimp and Aweber. Mail Chimp is free until you have, I think, 2000 subscribers. After that they charge you either a monthly fee or a certain amount each time you send out an email to your list, both depending on the size of the list. If you're emailing infrequently then it's best to do the per email billing, otherwise you'll be billed each month whether or not you send an email to your list. The monthly plan is good if you're sending a lot of emails to your list as you only pay a flat fee each month no matter how many emails you send. Aweber only has a monthly fee plan which varies in price depending on the list size.
Setting up your list is easy, all you have to do is copy some HTML into your Wordpress template or use one of the many Wordpress plugins for it. Once it's set up, offer a freebie of some sort to get subscribers. A free short story (or several) or even a free novel will generally work. You'll also want to put the link to subscribe to your list wherever you can. Fiction writers who self publish typically put a link at the beginning and/or end of each book.
Once you start getting subscribers, don't pester them. Email them only with relevant information or requests. Most fiction authors use their list to notify subscribers of new releases. Some also interact a bit more with their list by asking for beta readers, giving sneak previews of chapters, asking which cover people prefer, etc.
No, not from gmail or any normal email provider, they will block you from sending mass emails
You need a service like Aweber to be able to do what you want
Import your contact list into aweber, write the email template, and then you'll be able to mass email the list of people with personalized names in each email
You also will not be able to do attachments for mass email, instead you upload the file to your webhost and put a link to the file in the email
Yeah Mailchimp isnt' bad, but it's overly simplified. Correct me if I'm wrong, but when I used it it looked like you couldn't edit the HTML or customize the emails that went out, you had to use their horrible template builder software.
Something like Dreamweaver would work. I don't necessarily need a service that will manage and send out the emails to subscribers. I know you can get that to work with Feedburner or Aweber but the company that will be using this is extremely small and only sending emails out to subcriber lists of 100 or less.
Aweber.com has some pretty good resources to help understand the basics. Check out their Website and scroll down to the Learn Email Marketing and Email Marketing Tips sections. Some good stuff there to get you headed in the right direction.