What are /r/digital_marketing's favorite Products & Services?

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Highly relevant keywords, content, meta tags, website structure, schema, internal linking, website speed optimization are most important factors of on-page SEO.

You can take free classes at Moz academy. Here is the url https://moz.com/training. I hope it will help you to increase your knowledge.

It depends what You mean by ‘technical’ aspects of SEO but I would recommend Rand Fishkin. Here’s an aggregation of some of his work to get you started:

https://moz.com/learn/seo/one-hour-guide-to-seo

If you like that, he’s got hours and hours of (more advanced) stuff you can check out

I’m unsure if you will see concrete improvements in you SEO metrics, Quora and other pages use nofollows links. They improved SEO metrics would be a byproduct of your Quora content. Here a good article: https://moz.com/blog/seo-value-nofollow-links

I would say get familiar with other directory services as well. The clients that I work with usually want them all to be taken care of. You'll be competing against services like this so make sure and price it correctly if it's something you're actually interested in.

https://moz.com/products/local/pricing

There are program managers on a myriad of teams in all departments! But the short answer is yes usually a program manager owns the strategy for a given program. That program might be for a process, a segment, or something else.

Here are a couple of sample job descriptions for inspiration

• program manager 1
• program manager 2 (this one has some additional leveling)

This piece describes the difference between network and exchange pretty well: http://www.adclarity.com/2014/10/ad-exchanges-vs-ad-networks/

Basically the difference is just who they serve. Networks were made for publishers, excchanges were tacked on to make life easier and cheaper for buyers.

I've never, ever heard of an ad mediator. I wouldn't get too hung up on the exact differences between an exchange and a network. If you are a small business trying to get started in the online advertising ecosystem, I would honestly start with google products. You're probably already using adwords for search, so it will be really easy to run display campaigns on there as well. These also hook up nicely with Google Analytics.

If at some point you want to run a larger budget, need more inventory, want different targeting, have complex ad serving needs, or want to run video, then you should probably talk to a freelancer or small agency for help. It's a pretty complex ecosystem.

Hey try this out Cloohawk.

Disclaimer: I am the developer.

And we are still in beta, the reason why you might not have heard of it. We have managed to increase our user social media reach by more than 125% on an average :)

Don't necessarily focus on 'digital marketing' courses per say. Its more about the transferable skills Id say, especially at the start of your career.

Definitely get your certifications in Advanced Google Analytics as well as maybe Data Studio. GA is useful for all areas of Digital Marketing and it is seen as a must have skill. https://analytics.google.com/analytics/academy/

Same can be said for Excel - amazing how many people in marketing have very poor excel skills yet its used alllll the time. Being a wiz at excel will get you very far in your job hunt. Check out linkedin learning, as well as online MOOCs (coursera, edX, futurelearn). I think with many of them you can audit the course for free, and only have to pay to get certification, although it looks like these sites are changing their models a bit over the past couple years.

Social Media wise, look at Facebooks certifications, although I think these have a cost.

For Search, which is also a really good skill/understanding to have, check out Moz for tons of content on SEO and link-building. https://moz.com/learn/seo

If I was you, also sign up to webinars in the niche, conferences etc. Majority of these have moved online now since the pandemic and many are free to attend.

Follow relevant twitter accounts, (obv youre already on this subreddit), email newsletters etc. SEO has a massive online community presence, as does Digital PR.

Finally though, with digital marketing it comes down to experience. I didn't study marketing either and just got stuck in with a digital marketing internship for a start-up and learnt on the job. Spent six months doing that and getting a basic overview, before I found my current job in SEO which I've now been in two years. Didn't know much about SEO when I started but if you have that basic understanding, a willingness to learn and transferable skills then you should be fine landing your first digital marketing role.

Good luck!

Read this from A to Z and apply everything in there: https://moz.com/beginners-guide-to-seo

If you're doing for yourself, that's fine. But if you're a business, hire an SEO expert to do things for you. You can't go cheap on marketing if you're business, because that means lost opportunities.

I like moz for starting out. Here's a good article on intent based keywords.

https://moz.com/blog/the-basics-of-building-an-intent-based-keyword-list?utm_source=All+Scripted+Contacts&utm_campaign=91303d2671-Content+Marketing+Round+Up_February&utm_medium=email&utm_term=0_0e25667ede-91303d2671-41299443

This is a demo for a tool I'm thinking about using. But it shows how other people are thinking.

https://youtu.be/jEG_W9VYugw

My recommendation would to start learning with the Moz starter guide:

https://moz.com/beginners-guide-to-seo

It won’t make you an expert by any means, but it’s a helpful foundation. Maybe watch some of their Whiteboard Friday videos.

Good luck!

Check out this blog post. The author has a lot of great suggestions deciding which services you should commit to and how to compel businesses to partner with you.

In terms of SEO, I really like Moz Blog. Delve through the different categories in the blog starting with basic SEO. The Whiteboard Friday videos are also really helpful as well.

Hey mtraps. You can try out some less popular freelance websites that offer high-quality marketing services like WeGrowth, or some other sites that offer exclusive services. There's not a lot of these websites, but when you find them they are gold.

Many thanks for including RiteTag!

The RiteTag Pro browser extension and mobile app now do hashtag suggestions for Instagram, twitter and beyond, for both text and images. What's more, you can get hashtag suggestions for your images in any of 28 languages.

Bonus: it's got an affiliate program, too: https://ritetag.com/affiliates/

Sounds like you need an intuitive, robust, cloud-based software program, thats accessible via web browser/mobile device.

First recommendation: Sign up for a free account with Airtable (https://airtable.com). But please be advised, you'll most likely need to pay for a premium account to increase storage space, especially since you're dealing with multiple content docs, high-res imagery and podcasts. However, nothing replaces the ease and simplicity of managing crazy amounts of digital assets in one program. Also, if you're already familiar with 'Slack' then link those same Airtable bases with Slack.

Second recommendation is visiting G2Crowd's website and researching similar or other comparable project management programs best suited for the needs of your team and clients.

iMarketing Center app also include email marketing and text marketing (sms marketing).

It's available to download from Google Play. https://play.google.com/store/apps/details?id=com.emailmarketing247