What is Reddit's opinion of
CrazyEgg?
From 3.5 billion Reddit comments
37 reviews of this app found across Reddit:
That "pressure" that you describes is called "FOMO techniques" and know what...
...Epic also uses it on Fortshite or Facebook on their own social network and WhatsApp.
Here you have a website that shows different FOMO techniques to sell any shit. Also if you search well on Google you could find psychological studies about them and their impact on human brain.
Sadly, most companies use them and now is a standard on "marketing".
I figure you need some honest feedback so I'll jump into it.
Disclaimer: I'm a web dev/designer myself, so some of this is also my personal design preference.
I can see you've made an effort to make the site engaging, and that's a good site. However there are two things you can improve on:
Too much animation that doesn't have a point. Don't do it because you can. People are on your site to read what you have say, so you probably don't want to distract them too much with fancy animations.
Make the call to action clear. What do you want them to "Join Now" or click "Help"? Only make the CTA stand out. The headline (primary message) doesn't get enough screen estate either.
Example of good landing page: https://www.crazyegg.com/
It looks simple as if the designer/dev is slacking off, but the message is dead clear and it's obvious what you can do if you're interested.
Just my 2 cents :)
You want a program to monitor the entire Internet to check if someone is badmouthing you?
Nope.
There are SaaS offerings, but I can guarantee all of them will be way over your budget.
https://www.crazyegg.com/blog/best-online-reputation-management/
There is a lot of guessing going on in this thread like, here's my favourite: it only works on children! Not quite...
It has a name: CTA (call to action) and its an older marketing trick that is used everywhere.
You probably see it all the time without realizing: subscribe now, call now, get it now, limited time offer, hurry ends today, pick up your phone and dial, come on down...
Something that steers social media workers away from vanity metrics toward customer metrics would pay for itself. Don't know that demand would be that great in the social media industry tho.
There isn't a tool made you can't drop directly on your foot. Having no physical form just upped the challenge. Reach without grasp. Engagement without commitment. These you can find at the ready for social media performance.
I just had to explain to somebody how you can have great reach and engagement but not one sale. While marketing isn't sales, you can not say marketing has nothing to do with sales and pull it off for long.
Is it important to measure? Given you can't manage what you never measure, I'd have to say there's a definite possibility for those calling themselves social media managers. That's probably why they shun analytics and clasp vanity metrics to their bosom like a life jacket.
Is a tool important? For a mid to large scale marketing plan you generally want coordination across social media platforms. Coordination being another little feature of management that never actually got into the internet's job description for social media management.
I use Netfirms, but they are not cheap.
Here is a web host comparison article for your review: https://www.crazyegg.com/blog/best-cheap-web-hosting/
Once my Netfirms lease is up I'm thinking of switching to Dreamhost.
Ok so cpanel is a preference you have for the primary purpose being site migration. Got it, so let me put it this way; site migration is hopefully not that common of a task. And seeing as cpanel has all these other features you're not really utilizing, would you say that's more of a want than a need? I'm just trying to help you find options, that's all. There's other services out there that don't have cpanel, and if that's a total deal breaker, it may be a hugely limiting factor in finding a new host for your price range.
Hosts that don't have cpanel, in my experience have equally good interfaces for file management, just food for thought. It seems that the price is your most limiting factor, so you should start there. I personally don't know of any shared hosting companies off the top of my head that are less than about $100/year, that have quality service that I would pay for. But this is my career and it's not my money. Professionally I have used Dreamhost, Kinsta, Site Ground, WP Engine (very expensive and not really my preference), Bluehost (not my favorite either), and GoDaddy until I could convince them to move.
Here's a link with a list of "inexpensive" hosting options. May be a good place to start. I like this list because they don't have GD on there. I've seen far too many articles/sites suggesting GD and if their on there, I automatically rule that source out as reliable because anyone who's used them obviously knows better.
Fair enough! You've obviously done some serious research into it!
I take it back. I missed it. I saw it after I used the desktop version and went back to check the one on my phone. I think the problem is that it blends in with the sea. Maybe you could look at changing the colour or position of it to make it stand out a little more? Just a suggestion. The bottom right is the last place a user looks for information; first result I found on Google https://www.crazyegg.com/blog/lessons-eye-tracking-studies/
HotJar is awesome. There's a lot you can learn about your landing pages and signup process from looking at heatmaps and running A/B tests. A competitor worth looking at is CrazyEgg. A lot of the same features of HotJar but a lot a cheaper.
If you're more code savvy and willing to put in a little more effort, you can get heatmaps with just Analytics. Here's an article on how to set up heatmaps with google analytics. Not quite as intuitive or turn key as the other solutions but worth looking into if you want to do it for free.
Another thing worth considering is paying for a usability report. Heatmaps can be useful but they're still up to interpretation and a lot of things can get missed or misinterpreted. A good usability report will give you a bunch of actionable things to change in just a week or two for a one time fee rather than paying for a subscription and hoping you're interpreting the results correctly.
You can integrate with adwords, A/B test, and so on.
Point being you're trying to adapt to the market and give customers a better product fit. Idea stage is the ideal time to radically redesign the product and question your assumptions.
>I explain the product isn’t ready yet but they can input their email to get updates on the development.
Sounds boring. Makes your work the focus. Not recommended for marketing. Consequently standard practice online.
Don’t take this personally but in business if you don’t have your customer profiles down to an exact science then you don’t know them.
You should know your customers so well that when walking through the mall you should be able to indenting what stores they would shop at, their favorite music, hobbies, their taste in clothing, etc
I can know my customers so well I can tell you what mental illnesses they have or are likely to have.
Shorter, more easily digested bites of reading.
Edit: being able to identify who buys from you is not the same as knowing your target audience and creating customer profiles. Any one can be a customer, not every one will be your target audience.
Here's a detailed step-by-step guide on how to create an AdWords ad (including how to conduct keyword research). Also, take a look at CrazyEgg's Beginner's Guide to Facebook Ads. Hope these will help you get started!
What others said plus:
- every user that lands on your site has about 3 seconds to make a decision to stay on the site or not. The earlier you give them the most important information about the site the better.
That's where the "Above the fold" comes from.
Just imagine - you go to google, type in search bar "truck with big wheels" and click on the topmost / first search result.
You land on the page and there is NOTHING ON THE PAGE WITH "TRUCK WITH BIG WHEELS"!!! AAAAAAAAAAAAAAAA!!! And only small mention of "truck with big wheels" somewhere at the bottom of the page.
^^^ that's the problem you are trying to solve.
There is also the scrolling problem - over last 10 years I worked in E-commerce looking at the heatmaps - they do not lie - only about 10-20% of users that land on your site will scroll all the way down.
So your site better have the most important stuff at the top.
As a quick, short, tip I usually try to tell people to write a Why Choose Us page. This means you stop using 'we' or "I" and start using 'you.'
Most are talking about themselves, to themselves, just like a deranged street person. Usability studies have shown this page is the second most visited. You'd do well to place importance upon getting this right.
Stop with the unpaid intern stuff in the business plan. Why Choose Us gets your head screwed on straight by demonstrating what you know about the prospective customers.
That's why everybody wants to write about themselves, to themselves, as if customers don't exist. You can't cover that up with lying, we-weing on the customer, and amateur bullshitting.
I checked. The Search Engines are up and running.
How "You" Will Generate Customers From Your About Us Page or resist every impulse, every tendency, rethink every notion. Because About Us pages suck.
Yea, on average people spend 15 seconds on a website. The 2-4 clicks really do make a difference. Some people don’t even make it past the first page.
No but electric cars will get cheaper. New technologies are always taken up by the rich first. That drives down prices
https://www.crazyegg.com/blog/product-adoption-to-transform-marketing/
Electric cars are moving in the first three phases of this graph depending on which country you are in.
And the larger point is that EVs are cheaper to run than petrol. So if you don't have money getting an electric car is actually better for you. Unfortunately it is the entry costs for most people. But if you are someone who doesn't have money it's best to actually own an EV. Less maintenance, less fuel etc.
It is an unfortunate side effect of our way if life that it is easy for the rich to stay rich because they can afford the up front costs of making their lives more efficient therefore saving money in the long run
They're just trying to pay rent on the fantastic space they drove a thriving art supply shop out of in Atlanta. /s
Which features in particular are you looking for? If you're mainly after the heatmapping features and interaction reports, CrazyEgg is a definite contender: https://www.crazyegg.com/pricing
I like your product, but your site lacks character. I am interested, but not buying.
(I am viewing on mobile, and used to seeing so many debut theme stores I might be over critical.)
Logo - I would redo this completely. It doesn’t translate, it could be way better.
Nav icons - this screams ‘shitty Shopify store’ in my opinion. You can get different SVG icons from sites like flat icon and swap them out. Just go to your theme code and and there should be a folder under assets that house these. Or just search for it.
Email - you need a business email to look professional. If you don’t want to spend money, you can use this email forwarding technique.
Footer - remove the ‘powered by Shopify’, you can remove this in settings>languages I think.
Pyjamas - I think you mean pajamas.
Font - hard to read the bulk of the copy. Change it to something more legible.
Policy pages - some of them are incomplete.
Since you are a single product store, I might switch up the layout of everything. You have no hierarchy in your copy, you need to add some. Font sizes, tables, icons, etc. Looks like you need to learn more about sales funnels.
I’m going to stop here because I have to get back to work. I look forward to seeing an updated store soon. Good luck!
You can sort out most of these make believe job titles by asking what metrics they chose to be evaluated by, and by calling references.
People who hire babysitters can bring themselves to call and check references. Real companies call and check references day-in and day-out. Online that's like black magic.
Knowing the difference between fantasy metrics and customer metrics is a must.
What is a Vanity Metric? But then if you're into denial what good is an article going to do.
Specific reputation management SEO strategies where you boost positive stories to specifically try to bury shitty ones aren't super common. In 10 years of performing SEO, I've only ever done it for a couple clients. I've never done click manipulation like the article describes because it's super sketchy and clearly black hat.
Big companies normally perform a lot of aggressive, proactive white hat SEO, so they don't need to do specific rep management campaigns like this to fight bad coverage. Smaller companies typically push for real customer reviews online so that when they get 1 bad review, it's in a sea of generally positive ones.
Specific rep management campaigns are more useful for smaller orgs that don't have much going on for themselves online and they get nailed by some bad reviews or coverage. It's a reactive campaign.
The cart argument is pretty ingenious and needs to die, there is a reason some stores don't add one. Now even that in itself is a guess at the situation but it's much more reasonable than being angry at the lack of shopping cart. It's weird I never heard this much outcry over it when the Switch came out.
Hey,
try focusing on only one Social media platform at a time and once you master and fully understand that one then move on to the next one.
I would start with Facebook & Instagram Ads.
From what you have told me now it seems that you have only run one Ad with 4k views. Is that right?
If yes, this is by far not enough data. You will need to do testing with different campaigns, messages, visuals to get the best results.
Why people do not buy from the website can be due to different reasons. It can be your targeting, website conversion rate, they need more information, do not feel secure, etc.
Try to eliminate every possible reason why people would not buy.
Do you have a heatmap showing you what people look at/ do on your Website?
Use this tool: https://www.crazyegg.com/
It gives you a free 30-Day trial. With it, you can optimize your website to get the best results.
I would love to hear more about this and let me know how it continues!!
Ian
I signed up. These are my observations. I realise your website is more in beta at the moment. It was a bit disconcerting that the post sign up instructions were in a popup and the page just went back to the signup page. There's no good reason to see the signup page again. An email confirmation would be normal.
£5 for 15mins is way more than the competition. On the website it says £5 gift card for £5 mins.
I'd be happy doing some free surveys about doing surveys or the useability of the website.
the secret to a good website is usability and testing. https://www.crazyegg.com/blog/principles-website-usability/
The process is almost as important as the product.
Neevo has a great product but the process is absolutely HORRIBLE. Lack of feedback, lack of information at every turn
Populus live has a great process but the product is terrible. Literally every survey has 50% of the same questions.
Prolific has a great product and an ok process but it's a race to get in and you're sure some people are cheating.
Regarding plain text emails, I’ve seen frank kern use plain text, Dan Kennedy, Gary Bencivenga often writes super plain text docs, take a look at jay abrahams swipe — long form plain copy, One company I write for exclusively uses plain text and we get very high open and conversion rates on them. This post details more examples of plain text vs designed HTML EMAILS . https://databox.com/html-vs-plain-text-emails
And the idea behind ugly websites converting better is the less distraction, the more likely to take action. designers often over design for beauty sake or they include things like slider bars that are proven ineffective. They add distraction. The ugly pages that convert well tend to be very simple. That isn’t to say good design can’t convert but it’s just not always necessary (if you’re comfortable with ugly lol) Here‘s a post on the topic:
So is child morality and blood flukes.
appeal to nature is a logical fallacy, it asserts that because something is natural it must be of better value or potency than a man-made thing.
Also, vegetables have gone through the same selective breeding that cattle has. Those genes have even gotten into nature, and changed the botanical genome permanently. They aren't natural ether, so you're not really left with much to eat.
Meanwhile, impossible burgers are made by balancing plant proteins and fats from coconut to make a believable burger that has no cow at all. The impossible Whopper comes without cheese to make it free of animal products. Well, unless you ask for cheese.
Obviously, it's your choice what you put in your body. People of all dietary habits have reason to distrust processed foods, and with good reason. But for those of us who's whole motivation to reduce our meat consumption comes environmental or health reasons, having a meat alternative that tastes like meat is an easy step in the right direction. Otherwise it'll be a multi-generational change, instead of a 20-30 year change.
Average conversion for online stores is 0.625% last I knew. So you’re a little below but not far.
Edit: My data set was crusty: 1.6% for e-commerce 2017
In that case you need to think about how much text people browsing a website are likely to be comfortable reading. And the answer is "Not much".
I'd suggest keeping the text on the site incredibly short, with options to download full versions (in PDF or Epub format) for those who are interested.
Here's a few sites with some hints and tips about how people read on the web. You'll be able to find lots more:
How we read online
5 Reasons nobody is reading your content
Myth - people read on the web
Thank you for this question, because it has made me realize that my post wasn't exactly clear on that point.
Direct response marketing is about two things. Capturing leads, and contacting those leads with a sales message.
For a copywriter, I think the best way to do it is build an email list. I'm using social media posts to drive traffic to an email capture page (aka squeeze page) with a lead magnet (aka an "ethical bribe" to get people to give you their email address). Then I email the list to offer a free consultation.
Here's a great blog post (not mine) that goes into the concept in more detail: https://www.crazyegg.com/blog/killer-email-list/
Fear is persuasive.
It’s automatic and, to some extent, out of our control. It’s built into our operating system as a defense mechanism from the old days when the most important question was,
“Can I eat it or can it eat me?”
Getting people to take action in some cases seems to virtually require the use of fear. Public health issues like convincing people to wear seat belts or quit smoking come to mind.
In advertising it takes many forms, It could be something as simple as "sale ends tomorrow!" or "only 2 rooms left at that price". Other uses are more complex like adds for ASPCA or Worlds Wildlife Fund, or Insurance companies. They present you with information that provides a threat, and then offer solutions to these new threat. (Bathtub falls on your new T.V... i hope you had our insurance). (help stop wild life crimes.. join us in saving Rhinos, Tigers, and Elephants). In conclusion Ubisoft is using the first type "the fear of missing out" to generate extra sales to meet quarterly sales and profit goals, by "restricting" cosmetic content.
a link is any anchor text that "links" to another location in the document.
Here's a quick article. https://www.crazyegg.com/blog/why-hyperlinks-are-blue/
My only point is the page on the left (old reddit) is infinitely easier to read vs the right page (new reddit)
Starting off with the alignment. I would probably center it vertically, too, so it's not so far up that long hair might hide the print.
What is the main focus of your design? The print or the text? If it's the print, consider making it bigger so you can see the details of it. Furthermore, try to make it clear what the title is and what the description text is, maybe by making the title bigger and the description lowercase or capitalized.
Thirdly, a mix of both print and text; what does the print, brand, text [as I don't understand it] etc. make you feel? Is it supposed to invoke a sense of freedom and lightness? If so, the serif font you are using does the opposite of that (read a little more about it here for example). Choose the font that best conveys the message you are trying to convey! Since your current title font is a rather common serif that we see often, it is a bit nondescript. In addition, by using the same font in both title and description text, you are losing an opportunity to give weight to the title. For example, consider using a script or display font (see previous link) in the title and mix it up by using a serif or sans-serif font in the description.
I hope some of this helps! Also, I really like the bird print :)
Go with a tool like optimizely. Or one of the ones listed here: https://www.crazyegg.com/blog/24-split-testing-tools/
Optimizely is pretty easy to install and uses some clever jQuery so you can use the same url and show two different pages.
Not really sure about Google experiments as I've not looked into it before
> Discord is using fingerprinting...
Bound to be. My first guess would be google analytics. My second would be these people. Both run scripts on the page.
And as you say, it could be a hidden persistent cookie. I forget how FF treats those, and how easily deletable they are; might have to delve into your profiles folder. Tho I could be totally wrong...
I've only used one in the past: https://www.crazyegg.com/
It did the job well enough for me to confirm my suspicions that users are only clicking on certain links. I think the only issue that I recall having is that I saw a lot of heat coming from places with no links, which I realized is because I had hover menus on the site that contained links. Those hover menus didn't show up in the screenshots they provided.
I recently discovered https://www.dugwood.com/clickheat/index.html which I'd like to try since it's open source (https://github.com/dugwood/clickheat), but I haven't had a reason to install it yet.
Hey,
Others have given great recommendations on what to do for the integrations and where to find templates.
I'm assuming that a key function for your website will be it's ability to attract new prospects and get them to contact you for new business.
I recommend going through this checklist with your designer to make sure your website is as optimized as possible for conversions...
So that when new prospects visit your site, you have a much higher chance of engaging them into connecting with you and a potentially closing a new deal.
TBH I'd leave the video for now. Try to work on getting all the benefits & sales points across using headlines/pictures/text. Spend your money on a top quality copywriter (nothing under $100/hr).
I’ve been waiting to use this guy for a while..
If you’re serious about this product then it’s best to get the conversion page done by a professional. Then you can copy paste to a template here's a few more options.
You need one that takes payment, or has a single product page.
Once you’ve got a good funnel, then you can look at video. What's great is that you can take all the info from your sales pitch and just copy it into the video. Get some kind of script down, then just hand everything over to a freelance video/editor (some specialize in this kind of thing).
I was used SerpFox, Ahref, Moz and PingFarm. If you are building PBN, archive.org will be useful.
LongtailPro is awesome tool for keyword research. And site like https://www.crazyegg.com/ will provide you your user's behaviors.