This is a awesome. Also good to see people actually using tactics and then seeing results as well.

I recently did a podcast episode with a guy who makes over $30K/Mo from his Instagram account. Maybe you can use some of his tactics.

Listen to the episode here: https://itunes.apple.com/us/podcast/the-dee-greene-show/id1257420279?mt=2&i=1000394971065

If you don’t have an iPhone, listen here: https://anchor.fm/dee-greene/episodes/fe7180

1,000 fans on Instagram for a small brand is actually pretty good. You're also getting good engagement. Nice work.

I have no clue what "women's festival clothing" means. Some of your content is a bit risque, hopefully that is in line with your target demographic. Putting aside my total lack of understanding of your brand, here are a couple general suggestions.

• Picture quality could use some improvements. Some look really blurry, others aren't using the full space provided.
• I'd recommend using the Instagram app to take original photos and applying some filters to give it that Instagram look that IG users love. This will ensure most of the content is original to IG. You can mix in some professionally taken photos, but be sure to crop them so the whole square is used.
• Mix up the product shots a bit. The stuff with it on models is good, but if you are wanting to just show the product have it on something other than a plain white background.
• Ease up on the promotional content. Yeah, your a brand, you are trying to sell things, but share some photos that have nothing to do with your brand specifically, but are still relevant to your target demographic.

https://moz.com/followerwonk/

You may need to register but it is by far the best tool. If you combine this tool with Screaming Frog, you can extrapolate influential tweeters who are also influential bloggers for much stronger reach.

Congratulations! Landing your first client(s) is always a fun experience.

I would always recommend a contract, but the length and detail in the contract should depend on your relationship with the client. If you've never worked with the client, I would serve a much more detailed contract than if you've worked with the person before.

With that being said, I would always recommend a contract for the simple fact that it will clearly state what the scope of work is. You'd rather hash out any issues with client expectations prior to beginning work, rather than while you're trying to concentrate on actually doing the work.

Keep in mind that signing a contract will often be a new concept to many small business owners, so don't be caught off guard if they question the necessity of it.

As far as billing, I would recommend https://www.waveapps.com/. It's free, and allows you to easily create invoices/track whether they have been paid.

Deciding on your rate is a problem almost every new freelancer has. I would always start higher and negotiate if needed. You may be surprised with how much companies are willing to pay freelancers because of the trouble it saves them.

I would definitely suggest a termination clause, especially if this is going to be your sole source of income. My contracts always required 60 days notice prior to my services ending. This at least allows you time to look for a replacement client if the company can't afford to keep you on.

Hello from Hootsuite! If you are managing a number of social profiles on behalf of different clients have you considered becoming one of our agency partners? Hootsuite actually started out of an agency in 2008 and we try to stay close to our roots and help agencies as much as possible. We launched our partners program to be able to provide the best Hootsuite experience as well as dedicated support and VIP service.

If you haven't checked it out already, here is the link.

The bigger problem is the first one - getting a good grounding in Marketing, as the fundamentals don't really change although the media does. Social media marketing is Marketing, and follows many of the same principles.

Would recommend taking a look at Josh Kaufman's book The Personal MBA (Amazon) and here's his list of 99 books from his website of which the marketing books listed there is a very good place to start.

You can basically waste a TON of time on the plethora of so-called 'social media marketing experts' who are experts at selling to others social media marketing 'secrets'. It's a bit of old-fashioned hucksterism that makes them a lot of money (true) but may not be all that worthwhile (unless you want to sell social media secrets for the future career).

As a professional marketer myself, having been in many roles in Marketing (and outside sales and product development), you've got to have a foundation to build on.

Even consider taking a MOOC from a reputable place on Marketing, it's a discipline of study for good reason, and then see how the social media part fits into it.

In my own situation, Large Mega Corp the revenue from Social Media is on the order of 1% (we track such things), while the web is on the order of 15%. We still have a direct sales force (we are B2B) and have events and exhibit at conferences; I have no illusions about all the marketing that needs to be done offline (where still many of our customers are).

Just my $0.02, FWIW.

I would look into using Trello for setting up 'cards' to track posting. Then use Hootsuite to do the actual scheduling.

Trello can be very powerful for other task management as well

Make sure that the Twitter account is linked to/ from your website & your bio links back to the website. Make sure the company name on Twitter is the same as the company.

Also, little things like adding the social media schema can help. https://moz.com/blog/meta-data-templates-123 http://www.wordstream.com/blog/ws/2014/03/20/schema-seo

This won't help you now, but with future clients you need to set expectations. Example:

- content creation (how much content per month)

- account growth

-reporting

- available m-f from 9-5

- request will be looked into within 48 working hours

- and include rates for work outside of scope of contract

- 1 phone meeting per month

***include the things your clients MUST DO! Example:

-Send me 30 images per month

-Send me calendar of events 15 days prior so I can do content calendar

- etc...

When your clients try to nicely "ask" for favors...don't. That's them overstepping boundaries. Stick to the contract - always. Either tell them that's not part of the contract and as much as you'd love ot help your time is slated to the other items in the contract...or...reply with the charge for this.

That and use a good social media management tool. That can help a lot. Send them calendars and reports so that you're the one giving them stuff to do, not the other way around.

***oh - and since you're new at this. Get paid upfront and have a cc on file ;)

I'm Blanca with Socialdraft...since you asked...

Our dash allows you to schedule (note - not publish - the IG API does not allow this) to Instagram for multiple accounts (also works with Facebook, Facebook groups, Twitter, Pinterest, and LinkedIn).

We're an SMS based system, at your scheduled time, you get an sms with the image and write up for your post. Save image, copy post, open IG and post.

Our system also allows you to assign different team members to create content for IG.

We've also got an awesome share feature on IG that lets you share IG content to IG (like a repost), and to other social networks.

You can also search by hashtag/key word, like images, and follow content creators.

Any q's drop by our site - we have support online M-F 9-5 est and are always happy to answer questions http://socialdraft.com/demo/

You're best bet for monitoring accounts you own is: https://sumall.com/

A real shame Iconosquare are moving to paid model - but makes sense.

Also it seems that TOTEMS is now shut down. So no real good alternative for monitoring other brands as far as I know.

Tip: Secure your brand name on every social media platform imaginable even if you're not currently using it, or even if you never plan to use it. Know Em is a good tool to see the availability of user names across hundreds of platforms.

Frustration: I don't have a 100K budget to get access to Instagram advertising (or whatever the ridiculous minimum commitment is).

One way to increase your twitter profile engagement is by engaging with other influencers in your niche yourself.

However, easier said than done right?

What I would recommend is to use this tool: http://buzzsumo.com/

What will you get by using this tool?

You will get a huge list of influencers from your niche and their reply ratio.

Extract the list and start engaging with those influencers one by one.

But engaging is not enough, you need to do it properly.

How do you do it properly?

• Did they share an article? Yes. Go trough the article and ask a question.

• Retweet their article and leave a compliment, for an example. "Great article, check it out!"

Another way to increase your engagement is by being very active and posting more engaging content.

By engaging content I mean, asking a question, provoking an answer or for an example post, "Like if you think X is better than Y, retweet if you think that Y is better than X".

A study of over 1 billion Facebook posts shows that posts WITHOUT hashtags generate more engagement than those with them.

http://buzzsumo.com/blog/how-to-improve-facebook-engagement-insights-from-1bn-posts/

I have been using multiple tools for my blogs as i have tons of things to post daily. The most effective ones in my opinion are IFTTT-( https://ifttt.com/discover ) and Social Champ ( www.socialchamp.io ). IFTTT helps me in forming applets to automatically take an action on my social media profiles with the trigger of my choice while Social Champ helps me manage all those profiles and let me upload and share content regularly. I use a combination of both in order to efficiently schedule and post my content and keep my blogs active!

They might be making posts directly on that pages wall. Tagging a page does increase the likelihood of people seeing your post if they like that page: http://mashable.com/2014/02/25/facebook-news-feed-brands-reach/ But I am pretty sure to show up on the list of Wall Posts you have to go to their page and post on it like they're your friend. The verbage says posted on name of page. http://imgur.com/vtFRCoH

Seems as though Copyblogger is trying to make a statement a la the "That's it, I'm deleting my Facebook account!" comments you see every time FB makes a change users don't like. Facebook doesn't care when you threaten to quit or actually delete your account. Likewise, with only 38,000 fans (which is not actually that many in the FB fan game), the loss of Copyblogger is no skin off Facebook's back.

Quitting out of principle is one thing, but honestly I can't see how it makes much business sense. It doesn't cost anything to just post articles without boosting them, and this can be automated, so even though the clickthroughs generated might be relatively few, any return at all is worth keeping the page up.

Edited to add: Copyblogger has bigger problems than Facebook. If you scroll down to "Search Traffic," it's clear things are going downhill with or without a FB page.

Best I can do is link mine, here

Also, in my experience, don't be afraid of experimenting with how it looks. Ultimately, I ended up completely overhauling what I thought was the perfect portfolio every few months.

Thanks for checking it out! I wrote 8 posts using the LinkedIn publishing platform and all are social media tips and such. Many people have been advising me to use the LinkedIn tool to host content so I'm giving it a go. If interested, please check them out!

https://www.linkedin.com/today/author/193607344

TRELLO! Perfect tool for just this. You can have multiple users collaborate, set dates, view as a calendar, upload files, comment on stuff and a bunch of really really good features.

Google officially announced this week it's 'new' G+ https://googleblog.blogspot.com.au/2015/11/introducing-new-google.html

And there is also talk of the platform bringing back Google Authorship (which of course uses G+ data in the rich snippet). https://moz.com/blog/will-google-bring-back-google-authorship

So while it may never be as big as Facebook, there is still value in having a G+ account as Google will use it for something important in the future.

https://www.getspotlyte.com/

I'm testing these out for something similar. You should be able to build and embed a feed of what you want on their free plan. Still a new company and there are some quirks, but the guys running it seem responsive. They've built two things I requested in the last week and I'm not even a paying customer yet.

/u/davidspotlyte works there and can help.

It was down at the bottom under "inquiries", they have minimum campaign requirements (I believe right now it's $100,000) so advertising depends on what you're looking to set up. https://support.snapchat.com/en-US/co/international-inquiries

Anyone can do on demand geofilters, I believe it is available in the EU as well, here is the link for that. These cost depending on how long you'd like to run it and sq ft.(About $20 for a weekend): https://www.snapchat.com/on-demand

Hope that helps answer your questions. :)

Thanks for mentioning Hootsuite! OP - You indicated you only wanted opinions from those in similar situations. I won't say anything about us except, with that many stores, you're likely looking at Hootsuite Enterprise. I'm more than happy to show you around. Please PM me if you'd like.

When it comes to a content strategy for local retail brands we've seen great success when central marketing teams provide a steady flow of approved content to post and then the local managers add their own posts that are more focused on their area.

Brands often have local social accounts b/c they want local customers to follow them for news and information about their closest store. By enabling your local team to schedule content (that must be approved and meet brand guidelines) you can leverage all your resources effectively to meet the expectations of your followers.

I hope that helps and wish you best of luck on your social endeavours!

Hootsuite Pro includes 50 social profiles and you can upgrade it to go up to 100. For more information on what's included in Pro and why it rocks, check this page.

We also use have a free trial for 30 days you can check out. Generally what I tell people is to try everything and explore your options and stick with what works best for your individual needs.

Hope that helps!

Yep: "Collaborate with your team - Streamline your social media management by efficiently coordinating with your team. Allow multiple people to contribute while easily managing permissions and moderating contributions." https://buffer.com/#team

Check out Asana. It has a free version that grants you access to calendar and list views of multiple projects. From there you’re can create processes around a number of tasks and assignment responsibilities. I’ve used that setup to manage multiple editorial calendars and though not perfect, have yet to justify a need to purchase the paid version.

Here's a IFTTT rule that does just that: https://ifttt.com/recipes/204593-a-spreadsheet-of-new-tweets-with-a-specific-hashtag-you-pick

Here ya go.

http://moovweb.com/blog/anyone-use-social-sharing-buttons-mobile/

Here's a good blog post going off of that, which explores some of the other drawbacks of sharing buttons like increased site load times which lead to lower conversions.

https://www.linkedin.com/pulse/does-anyone-use-social-sharing-buttons-ben-brausen

Mashable's article about Ello made an interesting point about its appeal to the LGBT community who find not having to use their legal names (like Facebook requires) appealing. I'm not sure if that's enough of a population to make Ello a wide success, but I could see it becoming a niche social media site.

Well, There's WeHeartIt And she can also trying opening a store on Etsy... Another way is to get a PR article about her, so you can send her this link if she's interested in getting quick PR for her store https://www.linkedin.com/pulse/advertise-your-brand-thewomenteamcom-maya-mey-aroyo

If you're just broadcasting updates to your followers, then your only hope of discovery is that one of your existing followers will share your content with their network. From what you're telling us, they haven't been doing that.

My advice is to interact with communities: people who are already interested in something related to what you do. Find a chat hashtag for professionals in your industry or target market. Keep good articles on hand and link to them sparingly when the topics come up.

>I'm assuming one of the '10 tips' Barack Obama used was the fact that he's the President of the USA, and one of the most powerful people on the planet?

That's just a coincidence.

No, the article is fine (despite a surprising number of typos) in that it illuminates some smart steps the Obama digital team takes in aggressively courting people online. Obviously he was guaranteed a certain number of followers because of his influence, fame, etc. But his team does a good job in rallying his supporters, keeping them engaged, and diversifying content.

That "Four More Years" was bound to be huge, but they really perfected the content and message - right tone, personal / celebratory photo, simple language. There are definitely things to learn from these guys.

I'll have a crack: social media today is a model of "conscious" sharing - i.e. we have to manually pull out our phones, or login to our computers and post an update... there is then no magical method for dispersing your update to relevant people - it just tends to go to your friends list who happen to be browsing FB at around the time of posting.

Social media and social networking should not be a manual process.

The future: every single moment of our lives will be recorded in full HD, with high quality audio - Eyez is a good start. It will be stored, indexed, searchable and all sorts of fancy algorithms will be run on the archive of your life - to do things like tracking the progress of your ideas, or your child's first words.

On top of that, we'll be broadcasting most (if not all) of this data in real-time to our (let's use today's terms) "wall", such that anyone can view our lives. Obviously there is too much data for anyone to care about, so we'll develop personalised algorithms that say exactly what content we're interested in.

So as an example to quickly get the point across: say you're really interested in quantum mechanics. Some random person somewhere in the would suddenly mentions something about quantum mechanics. Their level of understanding of the topic is not too far advanced that you would have difficulty understanding, nor is their understanding behind your own (kinda like a Goldilocks of knowledge). So you're instantly notified of their moment, and can instantly listen in to what they're saying (or review it later).

Basically a social network built on lifelogging and recommendation algorithms.

It'll be here within 5 years. What it means to be human will be radically altered (I've had sleepless nights thinking about that).

work back from here, while many of they may not be exactly what you're looking for - explore who they are following. click around. often times influencers follow other influencers. they understand the power of referral traffic and see who they follow as a reflection of themselves and their 'curated interests'

You probably want to ask about this over at /r/SEO.

Also, check out the Moz Beginner's Guide to SEO. It's probably one of the best resources out there for getting up to speed if you're a total noob at SEO.

Assuming your site is build with Wordpress.org, you can benefit from an SEO plugin as well. I prefer All in One SEO over Yoast, but they're both good choices. Yoast is a little more detailed in its recommendations and features, at least from what I've seen.

However, I feel like their red light/yellow light/green light system can mislead beginners into focusing on criteria that may not actually matter that much. (E.g., the Flesch readability score.)

Hope this helps!

I've written about content marketing as the amateur porn of copy writing. (https://medium.com/be-a-better-marketer/c5ee8e5237d1)

It will be the death of SEO. Please forgive the self promotion, but I am terribly passionate about this issue-- It's also why my company exists, because finding objective information about social media vendors has become impossible due to all the blog spam. (http://vendorsi.com/blog/why-we-charge-for-vendor-research/)

Social media shares are a factor that contribute to page ranking. But using that as your primary strategy for ranking will not work (https://moz.com/blog/social-media-as-your-primary-link-building-tactic-probably-wont-work-whiteboard-friday)

You need to optimize your website, and posts for search engines, and then optimize your social media posts for the site they will be posted to (like optimum image size, character counts, hashtags - it all varies depending on what social media site you are using).

You also need to make sure it is easy for people to share links to your site via SM, so making sure each post has a sharable link or buttons, and making sure you have an engaging audience who will want to share things.

Most of all you need to be writing engaging content that people want to share in the first place.

But beyond that, on site optimization and link building will have WAY more of an effect on your rank.

I guess, you could use followerwonk with a search over 20M followers etc

have a look at https://moz.com/followerwonk/analyze/, it will show you when your followers on Twitter are mostly active throughout the day, which will help you decide which are the best hours to tweet.

Re: Facebook, you can find the same info under Page Insights.

When it comes to Twitter, have you tried https://moz.com/followerwonk or https://app.buzzsumo.com/influencers ? The latter in specific shows you retweet and reply ratios for each user and gives you the option to ignore broadcasters that don't engage with other members of the "community". Both tools will show you each user's social authority too.

Get a .com unless it isn't available. It's the default people go with and whats easy for them to remember.

If you are targeting a specific country, then a .ca, .co.uk etc could be worthwhile, but you'd still want the .com

In fact, as of 3 days ago Moz still says to use the .com

https://moz.com/blog/how-to-choose-the-right-domain-name

tl;dr: You want the .com, ALWAYS.

Twitter did go public and no, the same thing won't happen. Yes to reach more people you can pay to advertise, but everyone that follows you will have all your Tweets show up in their Timeline, that's just how Twitter works.

Some interesting ways Twitter is looking to make money involve instream purchases (story here: http://www.marketwatch.com/story/twitter-may-be-close-to-adding-e-commerce-in-tweets-2014-01-17 ). I don't know whether or not that will catch on (and the gimmick would work a lot better on a platform like Pinterest) but the idea of having to pay to make sure your Followers see your Tweets just wouldn't fly on Twitter.

What I've done along similar lines is user Google sheets and an amazing free tool (for now) called Supermetrics (http://supermetrics.com/) that allows you to import data in realtime into your spreadsheets and then you can do all sorts of awesome stuff in terms of making charts and graphs (Try to focus on time-series and comparative stuff here). The best part is that as the data is pulled in realtime you can share the link to the sheet to any stakeholders (Or to a higher level dashboard sheet you create from the data).

As for what to include in your data, I tend to personally be more focused on engagement than simple user growth and love metrics like engaments per users, shares per uses, etc. and then it gets really interesting when you are able to create time series graphs of this data and then correlate it to activities in various channels so you can get some very useful insight into how well things you've done have worked.

Hope that helps!

A slick image has done more for my FB ads than anything else, really. If you haven't played with images in your ads much, you should start. I got something like 4 cents a click on a Rancorsoft.com ad recently with this image embedded in it. Not the crazy sub-1 cent costs some "SEO pros" claim, but I was happy with it.

I've merged ~20 Facebook Pages in the last year (Part of my role in the agency I work for), and your request will not go through if the pages have different names. If you own both pages, that's easy - you go into the settings - but that's never the case. Also, if the pages are categorized differently, you have to submit an edit requesting the category change before requesting the merge. Since reporting a duplicate page only submits it to the Places Editor, another thing that may work is spending a couple hours there and hoping your business shows up (it also gives you a good idea of what businesses in the area don't have someone actively cleaning up their presence, and it will show you which public places don't have managers)

That reminds me of a good tip: Recreate the public place Page, near your local business, and put in $5-$10 getting more likes than the existing public place pages (so you can merge / claim those pages in the future as well as get more check-ins). This will let you target that curated fanbase in your advertising strategy as well as see the unbiased insights for local visitors.

Hope this helps.

very shady the only picture of it being used on your website is this: https://monosnap.com/file/Q1I4n1a8WCs9eMxP50czQrs9nxv4t5.png

and the only ones sticking are the ones without phones inside of them.

you HAVE TO updated this and show the product working

This is a joke post, right? Right guys?

Mastodon is only getting some minor traction with special interest groups recently and Diaspora was dead long before Facebook even thrived.

Oh, and D-Tube, not PeerTube, will replace YouTube: https://d.tube/

P.S.: I'm pretty sure this whole post is only a shameless advertisement for OPs music video which is actually quite good but probably has a fair amount of copyrighted material in it.

How familiar are you with Google Dashboards inside Google Analytics? If you have Google Analytics you can check out my Dashboard Templates, they’re free and perodically updated. If there is something specific you are trying track let me know.

Social Media Examiner, mentioned below, is also a favorite of mine. In addition to their blog they have a great podcast that I enjoy listening to during my commute to work, and where I pick up a lot of great tips and tricks.

But before you start any social media activity, the first thing you should do is create a detailed profile of the kind of customer that each startup will be targeting, including their age, location, gender, income and any other information that you can get. Once you do that you will want to do a bit of research to find out where these people spend their time online and what kind of content they are interested in, based on what they are talking about. So this way you can focus your attention on those networks that will allow you to reach your audience the most effectively.

The company I'm working for (another startup) is currently building an online knowledge base to help small businesses get started with social media and digital marketing, and you might find some helpful articles here.

I cannot imagine that nobody thought about a WP module to automate this ... I would see it as a natural part of "share" plugin - maybe SumoMe Share (never used before) http://www.sitepoint.com/social-sharing-wordpress-plugins-optimized-for-mobile/

wonder about experience if of someone who actually use it

Hey Earl, yeah FB's hashtag functionality isn't as 'open' as the other networks as you've discovered. However, what's worked quite well before is to ask contestants post to a specific Facebook page and include the hashtag. Then just track the hashtags that are posted to that page. Spotlyte can help you run such a contest.

Hi Rod, sounds like a great contest! I think I might have the perfect social media aggregation tool for your needs.

We allow you to pull content from any social network, based on hashtags, accounts, FB pages, rss, videos, etc. You could even track only hashtags around a certain location if you wanted to.

Our tool enables you to setup the filters so they'll be 'grouped' on a daily basis. We can even help you set it up such that the filters will be scheduled to automatically pull the content on each day so you don't have to manually manage that.

This is actually extremely popular for users that might want to track a concert tour or sports team so that each game, tour date has its own set of social content.

Check it out https://www.getspotlyte.com

PM me if this sounds like what you need. I can help get you set up!

Try ours out -- handles, hashtags, FB pages, pinterest boards, youtube, and just added by popular demand: geolocation with hashtag/keyword filters

Lots of visualization and customization options.

PM if you have any questions or would like to hear more.

https://www.getspotlyte.com

Have you tried using oktopost?

It is great for managing social media marketing on the major social networks. We use it to schedule posts and then track for engagement. As a business we have a big need for in-depth reporting and analytics of our social efforts and we are very pleased with the oktopost reporting.

Since you mentioned agencies I would suggest taking a look at Oktopost for agencies.

Do I need Social media Management software/program? - can be done without, but you'll waste a lot of time. Schedule your posts so you can save time for engaging. That's where your ROI will come from.

If so, what is the best? (preferably free, but if it's nice/necessary for success the job will buy it). - Take it with a grain of salt since I work for them, but Socialdraft is pretty thorough. I'll be glad to demo you on the dash if you DM me so you can see it in action. We're not free, but we're worth it and are doing a promo this month.

Can't really FAIL at this job because they never had this position before, but I'd prefer to just kill it and make myself invaluable to the company. I am pretty handy with social media anyways and know the best practices to gain followers/create content, but more so I am looking for STRUCTURE and trackings to show KPI's and stuff like that. Basically I want to turn my normal knowledge and know how's into a legit business platform, like a "real job" hahah. thanks. - Get to know analytics. If you can show the company that your social media efforts are driving web traffic and converting your customers into advocates, you'll be set. It's all about proving that you are worth more than what they pay you. Make sure that before you get started you take note of where they are now (sounds like you're starting fresh), so you have nowhere to go but up.

Good luck!

Full disclosure, I'm with Socialdraft. It's social media scheduling tool based on a calendar. Basically, it makes it really easy to plan out a calendar for all your social networks.

You can schedule directly on the calendar, upload a CSV (which is pretty handy for evergreen content), or use either our alerts system or Instagram repost scheduler to add content.

DM me if you'd like to see a demo...we're doing a May deal which gets new users either 30% off the first month on a pay as you go membership or 30% off the whole year for those who pay for the year ahead of time :D

You're being seriously underpaid. $200 a month is unacceptable for all the work you are doing. Where are you located? This will make a big difference as to your pay rate.

Take a weekend to study social media analytics. Assuming you have access to their social media, go in and do a deep dive. Figure out the average profit made by the club per person. If you can prove via Social Media analytics that you're driving people to go, you'll be able to quantify your worth.

I would not touch any social media for under $1000 per month and you are not just doing social media, but design, video work.

This may help a little. I suggest you start looking for other clients. http://socialdraft.com/how-much-can-i-charge-for-social-media-management/

You can do this with Socialdraft. Full disclosure - I work there.

We have levels where you can have team members. The account owner can decide what accounts each member can work on. He/she can also decide if a certain team member's posts need to be approved prior to publishing.

On our team plans, you can also assign tasks by social network to your team members.

The dash does a bunch more stuff. DM me if you'd like a demo.

There's a video here showing the feature if you want to check it out. http://socialdraft.com/socialdraft-admin-post-approval/

Check out Socialdraft (disclaimer - that one's mine). We have a nice CSV upload that works for Facebook, Twitter and LinkedIn.

It also has some fun features like Instagram Photo search & share and some cool stuff for local businesses.

We're currently offering a free trial.

If you run into any snafus or have q's please do not hesitate to message me.

We're pretty new and I'd love your feedback :)

http://socialdraft.com/

Cloohawk! Cloohawk gives a bunch of conversations relevant to your industry. The conversations are further segregated into tasks such as Like, Comment, Retweet and so on. It lets you create custom rules with sentiments based on which further tasks are segmented.

I feel like you need to build relationships with them before you start asking them for sharing your content. This obviously means it's going to be more time-consuming but I believe rewarding at the end of the day.

Social media monitoring tools could be helpful when it comes to finding those influencers, so you reduce the time you need for engaging them. One of the features of our tool at Brand24 is identifying influencers that fit your business and the keywords you monitor, and will help you promote your brand. You'll find who is the most active, who has the biggest impact on the targeted audience, or who’s worth to invite to cooperation?

Basically, what I mean is simply interacting with the influencers in no promotional way up to some point. You engage with their content, like, comment, and share their content, whether it's Facebook, Twitter, Instagram, whatever, and get on their radar by doing so.

You said you're targeting micro-influencers, so it's not like they'll have millions of comments to reply to, like Kardashians or Jenners, they'll most likely go across every comment on their posts and get back to you. If they don't do it on your first try, keep going and they'll eventually reply to you and keep you in mind.

Share their content and show your support for them if you find value in it. If they care about their online reputation and are monitoring their presence online, I am 99% per cent sure they'll at least leave a like on their content you shared.

Btw, what industry are you in?

It all depends on what exactly are your expectations when it comes to social media listening. I'd say there's no perfect tool and some of them lack the features others might offer. I don't really know much about the features enterprise solutions like Crimson or Sprinklr provide. You could take a look at https://brand24.com to see if it's a good fit for your needs (full disclosure I work for the company).

I work for https://brand24.com which is a social media monitoring tool. If you set up a hashtag as a keyword you want to monitor, it'll pick up the mentions of a hashtag from across different platforms with data such as how many times it's been used, who were the influencers that used it etc. The tool starts collecting data from the moment of creating the project so the historical data is limited, though.

You can use ContentStudio https://contentstudio.io, it comes with an automation module where you can specify your RSS feed and it will automatically drip-feed content to your Twitter channel.

Apart from that, it is a full-fledged social media management platform.

You can use ContentStudio, it comes with a composer module with a drag and drop functionality which would perfectly fit according to your needs for the round-up blog posts.

It comes with a 3rd-party integration like Pocket, WordPress, Medium etc. You can distribute your content through the platform.

Have a look at ContentStudio, it is a content discovery, monitoring, and social media management platform.

It makes it extremely easy to find niche-relevant content and have it shared on your social media channels or blogs. It is a feature-rich platform and comes with the automation features as well which you can use to drip-feed content on autopilot.

PM me if you want an invite :)

Edit: RIP my inbox. Sad to say I'm out of invites. But search Twitter for "ello invite code" or something similar, and enter whatever you find (they're usually three lower case words separated by hyphens) at http://ello.co/join. Good luck!

Hootsuite just released a library of free courseware. If you're a super advanced already, it might be too elementary. It's beginner and intermediate stuff. https://hootsuite.com/podium

That's great. If you want to try Hootsuite Pro with a free 30 day trial, you can do sayhere.

If you're looking for more of a listening and monitoring tool, then uberVU would be the option you're looking for.

If there is anything else I can help with, please let me know.

Hi there. Hope you get some good feedback from the community. There are a number of users of both those tools in this subreddit.

Full disclosure, as my tag says, I work for Hootsuite. Found your message using the social listening in Hootsuite. We also have a deeper listening tool called uberVU.

If you're open to other suggestions and want to check out our social listening and management capabilities, I'd be happy to show you. Feel free to message me here.

One of the marketing agencies(our client) handle around 35 clients with 4 team members(or social media managers), although they also work on audience building. 1 manager for 30 clients might be little too much.

Knowing how to make client specific/social network specific posts is a demanding skill. But I think the reason for this is that the work involved, according to what you mentioned, can be lessened by creating bits-and-pieces of graphics that you frequently use for a specific client or using a social media automation tool for posting to multiple platforms.

Try automating your work as from what I understand, you can just plan all your posts in the beginning of the week and save a lot of time. You should start using some dashboard or a centrally controlled management system for your publishing needs.

You should be able to save around 1-2 hours a day easily. Try dashboards provided by Statusbrew or Buffer. These services should help you manage your posts.

Took like a few seconds to work out using riffle.

If you really want all your images to fit on Twitter I suggest using something like https://buffer.com/pablo it won't resize the image you upload but it will crop it so it fits. Plus you can chuck some text on top if you want

Instagram changed it's algorithm to promote engagement at the expense of chronology so people don't see posts necessarily at the time you'll post them

https://later.com/blog/how-instagram-algorithm-works/

Which means it doesn't' really matter so much, though i'd look at the analytics function and use the most engaged time as a kickoff point

Depends on who your audience is.

If you are targeting younger people, go with Instagram. If you are targeting soccer moms, go with Facebook.

Additionally, you can schedule Instagram posts, you just get a push notification when it is time to post. Somewhat annoying, but it works. I wrote a blog post about my preferred social media management program.

I use Later if you don't feel like reading the blog.

How many hashtags are you trying to count? How far back does the count need to go?

One thought would be to create a sheet per hashtag in Google Sheets and then populate with this Zapier template: https://zapier.com/app/editor/template/2846. Create a summary sheet then to count the rows on each of the hashtag results sheets.

If I were to set one of those up for let’s say ExpressVPN for example, would that prevent me from gaining sponsorships from their competitors? Or let’s say an antivirus like malwarebytes who also sells a VPN?

Consider changing your school project to "how social media platforms prevent spam."

NordVPN won't help. Those IPs are trash and will get your accts flagged.

You can buy accounts from buyaccs[dot]com but even then you will still have the issue of only one single device.

Currently, IG sees you as a spammer trying to make a bunch of accts very quickly. Even if you're truly not a spammer, you're ticking all the boxes of a spammer.

If this is truly for a school project you can try Incogniton or Adspower (they have a free tier). If you're just someone trying to make a bunch of IG accts for spamming or mother/child method, then just go onto some forums and study your craft a bit more.

Wow, i've never heard of this. Ig literally has a feature that allows you to switch from one account to another so it sucks that they're doing this to you. I have 3 accounts, they interact with each other and I've never received a ban.

My advice and I'm just guessing, is to use a scheduler like Metricool (i swear I'm not being paid to say this) to schedule your posts. Metricool is nice because it also allows you to check your DMs through the app.

Otherwise you might want to use NordVPN and access the accounts through incognito. But that would be a huge pain. If you have an iPhone, ipad and laptop then it sounds like you already have three devices. So i suppose different devices for the accounts, Amazon sells cheap smartphones for 60usd and i can usually find used phones even cheaper on facebook

I don't get it, are you looking for an app to unfollow? I can recommand you one that I use often that works pretty well... https://play.google.com/store/apps/details?id=com.detectunfollowers

The pro version let you follow 50 person per click... You can find the APK for free if you want..

For brand building, start with books. "The Brand Gap" and "Designing Brand Identity" are essential reads. PM me after you're done with those. Sorry, but I don't know enough about social media marketing to give any recommendations. I've only read a few books on the subject so far, and none of them are worth writing about.

There are still a ton of people that will do anything for "free". Doesn't matter what it is. "Free" has the ability to trigger a completely irrational want in our brains.

MIT and now Duke professor Dan Ariely talks about this irrational lust of "free" in his book, Predictably Irrational. There have also been a number of other studies on the irrational response to "free" things, even if they have little or no worth at all.

Here are some great books to check out:

1. Made to Stick by The Heath Brothers
2. The Storytelling Animal: How Stories Make Us Human by Jonathan Gottschall
3. Resonate by Nancy Duarte
4. Crossing the Chasm by Geoffrey Moore
5. Traction by Gabriel Weinberg
6. Jab, Jab, Jab, Right Hook by Gary Vaynerchuck
7. Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization by Olivier Blanchard
8. Confessions of an Advertising Man by David Ogilvy
9. Permission Marketing by Seth Godin
10. The Tipping Point by Malcolm Gladwell
11. Contagious by Jonah Berger
12. Here Comes Everybody by Clay Shirky
13. Tribes by Seth Godin
14. Buzzing Communities by Rich Millington
15. Grouped by Paul Adams
16. Spreadable Media by Henry Jenkins, Sam Ford and Joshua Green
17. Predictably Irrational by Dan Ariely
18. Nudge by Richard Thaler
19. Influence by Robert Cialdini
20. Creative Confidence by The Kelley Brothers

These provide a good mix of conventional wisdom and new practices - definitely provide a solid foundation for everything marketing + social media.

Chance to win them all: http://info.encorealert.com/marketing-giveaway

Seems like I was wrong! They must've added an extra clause in since I last checked.

I did find what AirBnb does to get permission to repost, this might be an interesting way to take care of the problem: https://www.airbnb.com/help/article/1442/airbnb-user-generated-content-terms-of-use?af=14383374&c=in_us_ed_cfew

Saw this tool TC the other week and I'm really blown away by it just going through the trial: http://techcrunch.com/2013/08/06/engagor-series-a/. Pricing is way more reasonable too. I'm a social media professional myself, and not too happy with what I have going on right now. Worth a look, but I guess it just depends on what you're looking for exactly.

Did you not understand that I meant: you need to diversify your content beyond photos of the products, since you said THAT is what you are doing

> Our feed consists of only pictures of our tents and our backpacks

This is a great place for photos you could use https://unsplash.com/

Here's the link to Google Translate.

There are a few ways to measure website traffic. Some require adding snippets of code to your website to accurately track visit and events. The most popular one of course is Google Analytics. Others don't require adding anything to your website, but are less accurate. Alexa is pretty good example. Tracking conversions (visitors to paid customers) is not a straightforward process. It requires an elaborate setup and some knowledge of url tagging to properly identify which campaign brought what visitors and whether they converted or not. You should also look into Pixel, a Facebook tool built specifically for tracking conversions, but only useful for Facebook campaigns. If you can provide more details on your current setup and what you're looking to accomplish, we can try to help you further.

Take a look at alexa.com data: http://www.alexa.com/siteinfo/stumbleupon.com It clearly indicates that while stumbleupon.com still has a large community, website's importance is steadily decreasing.

Semrush seems to confirm it, indicating that the current traffic (approx. 230k) is just a fraction of 1,3m that stumbleupon reached back in 2012.

LinkedIn is really using this score as a way to drive more activity on the platform...more activity = a higher score. Also, that leads to more premium subscriptions. Here's an interesting post on the release of the SSI to all members: https://www.linkedin.com/pulse/get-your-free-linkedin-ssi-score-become-1er-peter-strid?trk=pulse_spock-articles

There are many tools available: http://www.zdnet.com/todays-enterprise-collaboration-landscape-cloudy-social-mobile-7000018338/ Also see: http://www.cmswire.com/cms/social-business/gartner-mq-for-workplace-social-software-ibm-jive-microsoft-salesforce-lead-volatile-market-022480.php

Take a moment to search Tumblr for hashtags you want to use, for example https://www.tumblr.com/search/kitties

Once you determined that a tag has an acceptable relation to your content and a reasonable interest on Tumblr add it to your list. Put about 4-6 tags on each post. The more you repeat the same tag over multiple posts the more likely your Tumblr will be to be promoted under that tag.

There is nothing "automated" that I'm aware of... maybe IFTTT would work?

We use employee advocacy platforms (EveryoneSocial, Dynamic Signal, etc.) that can integrate personal profiles to a network of content. From there, a community manager can send content with recommended copy to participating users. All they need to do is press a few buttons (either from the desktop dashboard or a mobile app) and the content is published on their personal profiles. You also receive all the individual analytics based on unique clicks, shares, views, etc. Works for 50 users or 5,000 users. They're definitely worth checking out.

Holy. Shit. Balls.

Your photography is amazing.

I hope you charge tens of thousands of dollars, because that is some quality work. I'm entirely jealous of the adventure portion. I wish I could see those places and be able to capture and share them like you have. Or at least have you follow me around and capture me. Haha! (Also I've got the worst internet speeds here, so your site is loading slowly for me, but I saw your post wanting a new one. I think the current one is sleek!)

But seriously - No wonder you got 6 contracts in 6 days. You should really make a post here on /r/socialmedia about that. I'm curious as to how that evolved.

Last thing - if you're not on Pinterest... you better be soon. You can use IFTTT to automate re-posting from IG or FB so you dont have to waste time. But seriously consider it, it's a great tool for your business.

Just checked my Evernotes: Check https://itunes.apple.com/us/app/fotogramme-instagram-client/id449380292?mt=8&ign-mpt=uo%3D4 and http://download.cnet.com/InstaCommentor-for-Instagram/3000-12511_4-75716227.html

both for iOS.

Moz has a wide range of topics covered and it is pretty easily broken up into lessons. I don't know of a better catch-all type of training that is free.

https://moz.com/beginners-guide-to-social-media https://moz.com/learn/seo/social-media-influencer-marketing

Interesting. Check your business here - https://moz.com/local/search are there conflicting citations or information that does not match your listing as provided to Facebook? As I have commented elsewhere - I think Facebook is looking at external citations as verification sources. You might need to do some citation cleanup.

I'd look at what other popular Instagram posters are doing in your niche. Chalene Johnson would be a good place to start. https://www.instagram.com/chalenejohnson/ She was an early adopter of Instagram and really blows it up. She's been a guest on a bunch of podcasts. Maybe seek them out and hear what she has to say.

TweetDeck. They've just recently made it easy to allow a number of users to manage the same account without giving the account password to each of them. This means you can admin it easily and remove any users when they leave your team.

Here's a bit of info on managing teams. http://www.makeuseof.com/tag/tweetdeck-teams-how-to-manage-or-share-a-twitter-account/

Yup. I discovered this shortly after posting. One workaround that works for part of my problem, sorta: I can run an extra, unofficial Instagram app on my tablet to post to two IG accounts.